The ADOPTS Innovation Process

Active Discovery of Opportunities and Predictive Testing of Solutions

An externally focused, needs-based, evidence centered, business oriented, process of innovation that is comprehensive, rigorous, structured and efficient. The ADOPTS™ process fills the gap between an organization's strategic objectives and its new product and business development activities.


As you experience the process you will be:

Surprised at the unmet needs and desires you discover while exploring
Excited about the number of new opportunities that emerge
Amazed at the detailed understanding of people's needs and desires you will develop
Satisfied with the solutions and the insight into why they are compelling
Confident that this is a process that can radically improve your organization's ability to innovate